Bstore X Frankie4
Launch Exclusive Capsule Collection, Fusing Fashion and Foot Health.
In a standout collaboration, Australian footwear leaders Bstore and FRANKIE4 have unveiled an exclusive sneaker capsule that brings together signature comfort and elevated seasonal style.Bstore’s latest collaboration with FRANKIE4 reimagines two of the brand’s most iconic silhouettes—the Billie and Nat sneakers—in a bold new colour story. A deep cherry lacquer, this season’s hero hue, sets the mood, elevated with pale gold hardware for a refined and sophisticated finish. These limited-edition designs blend fashion-forward detail with FRANKIE4’s signature Podiatrist-designed comfort, delivering an exclusive expression of everyday luxury.
“We’ve partnered with iconic Australian brand FRANKIE4 to bring you something truly special—two limited-edition styles crafted in Winter’s most sought-after tones. Inspired by our most-loved silhouettes and designed with comfort, style, and exclusivity in mind, these fashion-forward releases are available only at Bstore.”
– Kimberly Grant, Buyer and Merchandise
Planning Manager, Bstore
This exclusive collection was inspired by our desire to bring luxury and individuality to everyday comfort. We selected a deep cherry lacquer shade—one of the standout tones of the season—to bring richness and warmth to the design. To complement the depth of this hue, we incorporated pale gold metallic fixtures, adding a refined, luxe finish that elevates the entire aesthetic.
The foundation of these styles lies in two of FRANKIE4’s most beloved silhouettes—Billie and Nat—both with strong customer followings and a proven track record for all-day support. With this collaboration, we wanted to offer our customers something they’ve never seen before: a seasonal, fashion-forward expression of their favourite shoes, available only through Bstore.
Every detail was thoughtfully curated by both Bstore and FRANKIE4, right down to the custom insole—a nod to our long-standing partnership and shared commitment to quality. These limited-edition styles are more than just shoes; they’re a celebration of design, heritage, and the special connection we have with our customers.
“We are delighted to have translated Bstore’s vision into two of their top-selling FRANKIE4 Sneakers.
– Gabrielle Thompson, Director of Footwear, FRANKIE4
What Makes This Collection Special
Exclusive Styles You Can’t Find Anywhere Else
Created exclusively for Bstore, this capsule gives customers access to a limited-edition interpretation of two of FRANKIE4’s most-loved sneakers. The Cherry Lacquer colourway and pale gold detailing were designed specifically for this collaboration.
Fashion Without Compromising Comfort
This collaboration brings together fashion-led design and FRANKIE4’s podiatrist-designed comfort technology—so you never have to choose between looking great and feeling supported.
Your Favourite Sneakers, Reimagined
Billie and Nat are two of FRANKIE4’s most-loved silhouettes for a reason. This collection introduces a fresh seasonal update, offering a new expression of styles customers already know and love.
Limited Edition, Made to Be Special
Produced in limited quantities, these sneakers were designed to feel distinctive. Every detail—from the colour palette to the custom collaboration insole—was carefully considered to create something truly unique.
